In business, the so-called matchmaking means that there is a demand for the seller to buy a house. After all, we don’t want to “sell a wooden door to a wheel maker”. This kind of mismatched business “tragedy” happens. This requires companies to define what their target customers (a company, not an individual) look like from the very beginning, which is what we call an ideal customer portrait . Corresponding to the blind date, the woman hopes that the man "height 180cm, bachelor's degree, institution..." and so on. The more specific the conditions, the more accurate the matching, and of course, the smaller the range for selection.
And the needs of enterprises are nothing more than "manufacturing, more than 500 people..." such requirements. Clear requirements, we know what kind of business to look for. Why do many people always fail to find a partner, because the Fax List requirements are not clear at the beginning, and naturally they cannot match the right person. Finally, make it clear that the ideal customer portrait is the portrait of the enterprise, not the portrait of the contact, so the dimension is for the enterprise, not for the person. When we have the ideal customer portrait, things are simple, because we know what kind of business we want, and the next step is to find it.
There are also many ways to find it, including buying data, posting, and collecting activities. The following two articles have said some, you can refer to, of course not limited to these. Corresponding to the blind date, there are various channels such as introduction of relatives and friends, friend groups, and social APPs. Of course, in reality, we may need to "save the country by the curve": at the beginning, there is no way to directly get the contact information of key contacts, but we can first establish contact with grass-roots employees, and then follow the clues and progress layer by layer.